Hangzhou Biaoguang E - commerce Co., Ltd is a company specializing in the cross - border e - commerce of advertising equipment. The company was founded in 2007, and its main business is to operate a cross - border e - commerce website that exports advertising equipment1. In 2012, through the innovative integration of the modern e - commerce model and the traditional foreign trade business, the company successfully transformed from the original order - following model to an online order - placing model based on the network platform and assisted by the customer service center1.

The company's target customers are small and medium - sized enterprises in the global advertising and signage industry. It provides them with one - stop procurement services for equipment, accessories, and consumables1. The company's business mainly includes three types: Express direct - sales business, sea - freight direct - sales business, and overseas warehouse business1. It has established overseas warehouses in major emerging overseas markets, including the United States, Russia, Belgium, Brazil, Mexico, Thailand, and Vietnam1.

After years of development, the company has established multiple overseas warehouses, overseas showrooms, and overseas service centers in mature markets such as Europe and the United States, as well as emerging markets such as Brazil, Russia, and Mexico1. It has also recruited a large number of overseas regional partners and small and medium - sized agents, making a sound layout for the export of domestic advertising and signage products and brands to overseas markets1. In addition, the company has accumulated rich resources in logistics, payment, and after - sales service, solving a series of pre - sales, in - sales, and after - sales problems, and has become the preferred channel and service platform for the export of products in China's advertising and signage industry to overseas markets